The internet has propelled the world into an era where everything is available at the click of a button, from purchasing your favourite football team’s latest shirt to finding someone to re-design your whole house. There are 8.5 billion Google searches made every single day, this has […]
If someone is searching for a service or product online, they will more than likely turn to Google. According to a study carried out by SEM Rush, Google holds over 88% of the market share for search engines. To compare, Bing only has 2.77% of the market […]
Marketing budgets can be a minefield. Even deciding between SEO (Search Engine Optimisation) and PPC (Pay Per Click) in terms of which deserves the most generous allocation of your marketing spend can be a tricky task. The good news is that once you get to grips with […]
In the captivating realm of website development, Content Management Systems (CMS) have taken centre stage, transforming the very fabric of how we approach the creation, management and maintenance of websites. These powerful platforms have streamlined the process, empowering developers to construct and update websites with ease, freeing […]
In today’s fast-paced digital era, where the online realm is brimming with competition and visibility is paramount, businesses in Blackburn must acknowledge the pivotal role that search engine optimisation (SEO) plays in their triumph. SEO has evolved into an indispensable component of contemporary marketing strategies, empowering businesses […]
Mobile devices have become an integral part of our lives; we use them every day of our life, so for a business it is crucial to prioritise the mobile optimisation of your website. With a growing number of users accessing the internet through smartphones and tablets, providing […]
Simply providing good products is no longer enough, competition is fierce and attention spans are short, you need more than just technical expertise to succeed. You need a strong personal brand that sets you apart from the crowd and establishes you as thought leaders in your industry. […]
In the vast realm of social media, comprehending the psychology behind user behaviour and engagement is crucial for unlocking the true potential of these platforms. From the addictive scrolling habits to the innate desire for validation, intricate psychological factors influence how individuals interact and engage with social […]
When it comes to website design, there are multiple factors that can determine the success of your website. Usability, functionality and of course, aesthetics all play a part. However, there is one more factor that comes into play when it comes to your success: the perception of […]
In today’s interconnected and digital society, the role of customer reviews and online reputation management cannot be overstated when it comes to achieving business success. With consumers wielding the power to express their thoughts and share their experiences about a brand, it has become imperative for businesses […]
